Tham khảo Địa phận bán hàng

 Tính đến December 22, 2011, bài viết này có nguồn gốc toàn bộ hoặc một phần từ Marketing Metrics: The Definitive Guide to Measuring Marketing Performance by Farris, Bendle, Pfeifer and Reibstein. Người giữ bản quyền đã cấp phép nội dung theo cách cho phép tái sử dụng dưới CC BY-SA 3.0GFDL. Toàn bộ điều khoản có liên quan phải được tuân thủ.

  1. Farris, Paul W.; Neil T. Bendle; Phillip E. Pfeifer; David J. Reibstein (2010). Marketing Metrics: The Definitive Guide to Measuring Marketing Performance. Upper Saddle River, New Jersey: Pearson Education, Inc. ISBN 0137058292. The Marketing Accountability Standards Board (MASB) endorses the definitions, purposes, and constructs of classes of measures that appear in Marketing Metrics as part of its ongoing Common Language in Marketing Project.
  2. Larson, Eric. Note on Sales Force Metrics. Darden MBA 2005.

Tài liệu tham khảo

WikiPedia: Địa phận bán hàng http://www.alignstar.com/ http://www.answers.com/search?q=marketing http://www.esri.com/software/arcgis/extensions/bus... http://www.esri.com/software/businessanalyst/use-c... http://www.executiveboard.com/exbd/sales-service/i... http://www.opendoorlogistics.com/downloads/ http://www.proalignsoftware.com/ProAlign/index.htm... http://www.zsassociates.com/solutions/services/sof... http://www.commonlanguage.wikispaces.net/ //en.wikipedia.org/wiki/Marketing_Accountability_S...